3 VÄNNER Freelancing
Background
3Vänner or 3friends is one of Scandinavia’s biggest ice cream companies. Their products are made in Finland from organic and natural flavours. One of their USPs is that all their ice cream is gluten-free and most flavours have a vegan version with minimum taste difference.
The social media launch of the new vegan vanilla ice cream flavour.
Challenge
The social media launch of the new flavour vegan vanilla.
Solution
Vanilla is seen as basic, the idea for the campaign was to capture the basic and boring moments of a regular lifestyle.
Previous work - bits
